Computer Programming Basics and Importance

Computer Programming Basics

Think about all the problems we have that a computer or another digital machine fixes for us these days.  We use technology to communicate, entertain, learn, teach, work, create and the list goes on and on. As computers quickly take over regular tasks we do in our everyday lives, we don’t think about the fact that behind every computer there is a computer programmer.

Basically, for every job that is “replaced” by a computer, there are several more jobs created to make sure the computer does its job. Computer programming at its most basic level is simply telling a computer what to do.

Programming jobs have expanded into all different industries, especially mobile technology and advertising. Nearly 30% of all web traffic is coming from smartphones these days. Working with experienced and innovative programmers is key for reaching an audience connected to smartphones and tablets.

Digital Advertising trends

According to the Interactive Advertising Bureau’s (IAB) Revenue Report, during the first six months of 2013 online advertising saw double-digit growth compared to 2012 and mobile ad revenue grew 145 percent over the previous year. 2014 was predicted to bring a slew of digital marketing trends. Content curation and online video, multiscreen, mobile and data-driven marketing were all expected to explode.

The predictions came true. Mobile is seeing triple-digit advertising revenue growth while video ad revenue has hit $2.8 billion. Because wireless networks are becoming fast enough to reliably stream video to mobile devices, it has made video a more widespread alternative to the mobile banner ad.

Here at Mediaura, our programmers stay on top of the trends when creating customized websites and custom web-based applications. The need for a strong web presence is so important for displaying your qualifications in a world where technology is at our fingertips. Working with our programmers is an important aspect of building up your business’s online campaign.

One of our programmers, Jordan Williamson, explains how we go above and beyond when creating products that are customized to suit the needs of your business.

Jordan says being a programmer is an important position because there is a huge difference between a programmer who writes code and a programmer who writes code well. A web developer will code a site to the specifications of the client; a good web developer will code a site to the specifications of good code:

  • Efficient
  • Secure
  • Easily maintainable

In fact, a bad web developer can cause many issues because of poorly written code, from low traffic to bugs to serious financial or security problems for their client. It is more than just writing code, it is going beyond the temptation to just get the job done, but rather get the job done right.

At Mediaura our programmers know what they’re doing. From concept to the final product, we develop websites in full compliance with today’s Web Standards. Check out our Web Development page under the Services tab to find out all the ways we can create beautifully run websites for your desktops, tablets, and smartphones. All sites are built and customized to the client’s request so that your product remains unique to you.

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