The past few years have thrown digital marketers into a whirlwind of economic shifts, tech breakthroughs, and changing customer expectations. At Mediaura, we’ve guided clients through these storms and built a toolkit for crisis-proof digital […]
How To Crisis-Proof Your Digital Marketing Strategy Read More »
Economic uncertainty is on everyone’s mind in 2025. Many businesses are asking if now is the time to pull back on digital advertising. The answer, based on our experience marketing during downturns is clear: do
Marketing During Economic Uncertainty: Lessons Learned Read More »
TikTok’s 2025 Updates: What They Mean for Brands—and How Mediaura Makes Them Work for You As CEO of Mediaura, I’m always looking at the digital landscape with an eye for what’s next. TikTok’s latest updates
When it comes to digital advertising, every platform has its strengths—but not every platform is right for every business or every budget. At Mediaura, we help brands maximize their ad spend by focusing on the
The Best Digital Ad Platforms for Businesses in 2025: Mediaura’s Guide Read More »
If you have been following search engine trends, you may have heard that SEO was on the decline. Many experts, including us, believed that paid search was taking over. However, the latest Google algorithm update
The Latest Google Algorithm Update Is Helping SEO For This Industry Read More »
Let’s face it: in today’s economy, every dollar you spend on advertising has to work overtime. Gone are the days of tossing money at billboards and hoping your ideal customer happens to drive by. Now,
Why Digital Is A Reliably Cost-Effective Marketing Strategy Read More »
At Mediaura, we’re always exploring cutting-edge ways to help our clients grow their businesses. That’s why we’re keeping a close eye on Meta’s Threads platform as it begins rolling out advertising capabilities. While this exciting
Threads Advertising: A New Opportunity on the Horizon Read More »
Building your own website can save you some money, but it can also cause you headaches. Building a good website is more complicated than picking a good platform and using a template. You have to
Mediaura is thrilled to announce full support for the AVIF image format alongside WebP through LiteSpeed’s advanced optimization tools, now enhanced by our exclusive private cloud hosting infrastructure. This upgrade empowers our clients to achieve
Elevating Digital Performance: Mediaura Embraces AVIF Image Compression with LiteSpeed Read More »
A Google listing and a Facebook page are not enough for small businesses, even in 2025. You still need a website. This is because a website should be the foundation of your marketing efforts. Without
