Posts about the brain center of our industry. Upcoming changes in social media, new tech coming forward soon, etc.
The Search landscape has changed. Instead of just asking Google, people are now searching for answers on the internet by posing questions to AI tools. As such, SEO is no longer the only way to […]
How To Dominate AI Search Results With Ask Engine Optimization Read More »
Switching digital marketing agencies? Here’s how to do it drama-free. There are many reasons you may want to switch agencies. May you need fresh ideas or your strategic needs have shifted. Regardless of why, it
There are few options and little time for TikTok as a U.S. ban of the social media app looms. The app could be banished as soon as Jan. 19 — the deadline enacted by a
What Does The Marketing World Look Like Without TikTok? Read More »
There are lots of e-commerce platforms out there, including Shopify, WooCommerce, Squarespace and Wix. But which one is best for your business? It’s one of the most common questions we encounter at Mediaura. And the
Here’s a common scenario we encounter: We take on a new client who is running digital ads. During our complimentary audit, we find that they are overspending thousands on their campaign. And they had no
You Could Be Overspending Thousands On Digital Ads Without Realizing Read More »
Ever wondered why your meticulously planned digital ads aren’t converting as expected? It might not be your ad strategy that’s at fault — it could be your website. Our latest video dives into this less-talked-about
These Website Issues Are Killing Your Ad Performance Read More »
In the ever-evolving landscape of digital marketing, staying informed about regulatory changes is crucial. The Federal Trade Commission (FTC) has recently introduced a new rule targeting fake reviews and deceptive testimonials, a move that directly
Navigating the FTC’s New Ban on Fake Reviews: What It Means for Your Business Read More »
As we approach the holiday season, digital marketing is evolving rapidly. With Meta’s recent rollout of innovative ad options, businesses face opportunities and challenges in this condensed shopping period. At Mediaura, we’re not just keeping
How We’re Using Meta’s New Ad Features This Shortened Holiday Shopping Season Read More »
In the world of digital advertising, platforms like Google and Meta (formerly Facebook) offer a plethora of tools and suggestions to help businesses reach their target audiences. While these suggestions seem convenient to streamline your
Why You Shouldn’t Rely on Google’s and Meta’s Suggested Audiences Read More »
Ever wondered if your ad dollars are actually bringing customers through your doors? The Holy Grail of advertising ROI has finally been discovered, and we’re here to tell you how it works. Imagine investing in
We Can Now Prove Digital Ads Lead To Business Traffic Read More »
