Amy Aebersold has worked with Mediaura since its founding and currently serves as the company’s Director of Marketing. In her role, Amy leads digital marketing strategy, ensuring all efforts directly serve clients’ business goals. A forward-thinking leader who stays ahead of the shifting digital landscape, Amy safeguards brand integrity across all channels by expertly aligning voice and visuals. Amy has over two decades of experience in marketing and is a proud graduate of Belmont University.
Amy’s marketing leadership shows up across a wide range of client wins. She helped scale BrightSpring Health Services’ social media presence from two brands to five, growing output to 140+ posts a month as the healthcare company expanded nationally. She also contributed to the strategy behind The Meadows’ targeted advertising approach, which supported the behavioral healthcare provider’s eventual $100 million sale, and helped Marco’s Pizza outperform Pizza Hut and Domino’s in paid search, driving a 6-to-1 return on ad spend. For True Health’s Center for Emotional Wellness, Amy helped build a complete brand identity from the ground up — logo, website, and digital presence — for a mental health provider that had nothing but a name and a mission. For Vicious Biscuit, Amy has helped drive increased location visits through a mix of targeted ad campaigns and boosted social media posts, supporting the brand’s plans to open six new locations.
All published articles are listed below.
Articles
Why It Matters That the People Who Sell You the Work Are the Ones Doing It
The digital marketing industry has undergone significant changes over the years. Agencies pop up and disappear quicker than you can…
Boosting Posts on Meta? Think Twice Before Switching To The 4:5 Instagram Grid
Instagram is infamous for making tweaks to its platform without properly warning its community of creators and businesses that rely…
What Businesses Need To Know About Cybersecurity
Cybersecurity Awareness Month is here, and if ever there was a time to tune up your digital safety, it’s now.…
Don’t Get Stuck In Meta’s Learning Phase: Starting Your Campaign Strong
The Meta learning phase is a foundational part of every high-performing online ad campaign. For Mediaura clients, especially those in the liquor…
Why Social Media Alone Isn’t Cutting It: Leveling Up with Layered Marketing
Let’s set the scene: You’ve dedicated hours to crafting the perfect post, uploaded it to Facebook or Instagram, and…crickets. Maybe…
How To Crisis-Proof Your Digital Marketing Strategy
The past few years have thrown digital marketers into a whirlwind of economic shifts, tech breakthroughs, and changing customer expectations.…
The Best Digital Ad Platforms for Businesses in 2025: Mediaura’s Guide
When it comes to digital advertising, every platform has its strengths—but not every platform is right for every business or…
Why Digital Is A Reliably Cost-Effective Marketing Strategy
Let’s face it: in today’s economy, every dollar you spend on advertising has to work overtime. Gone are the days…
Threads Advertising: A New Opportunity on the Horizon
At Mediaura, we’re always exploring cutting-edge ways to help our clients grow their businesses. That’s why we’re keeping a close…
The Ultimate Guide to Building a Website: What You Need and What You Can Skip
In today’s digital age, having a website is crucial for any business or individual looking to establish an online presence.…