Have you ever dreamed of seeing your company’s ads on TV? It’s easier than it used to be with the growing popularity of streaming platforms.
In the world of CTV or Connected TV advertising, your brand can shine on platforms like Netflix and Hulu, which have the added benefit of coming with a lower barrier to entry than traditional television advertising. (Not to mention, they’re also more popular than broadcast TV.)
You can watch our video at the end of this article explaining the ins and outs of advertising on streaming or just keep reading.
Why CTV Advertising Is More Accessible Than Traditional TV
Before the streaming days, getting your company’s ads on TV meant going through third parties that were not very transparent with their results.
Now, you can work directly with the streaming platforms. There are no hard rules on minimum buys, and there aren’t long-term commitments.
If you are not feeling the results on Paramount+, we can switch to Peacock. If your campaign is underperforming, we can pause it, adjust our strategy, and relaunch it before you can press “next episode.”
The Benefits of Digital TV Advertising
A lot of our work revolves around advertising with video on social media. These ads are an excellent opportunity to reach your audience, where they spend much of their time. However, one disadvantage of advertising on these platforms is that users can easily skip past the ad you worked so hard on.
With advertising on streaming, there’s no skipping and no scrolling – just pure, uninterrupted brand exposure.
Which Streaming Services Can Companies Advertise On?
There is little limit on which streaming platforms your company can advertise on. If you want Disney+, we can advertise on Disney+. Amazon Prime and HBO Max are just as accessible.
Talk to us about where you want to advertise, and we can help guide you to the proper spot for your brand.
Ready To Make Your CTV Debut?
Are you curious about how your brand could look on the big screen? Want to know more about the magic of CTV advertising? Give us a call at Mediaura. We can help you navigate the streaming ad landscape and get your company’s ads on TV in front of binge-watchers everywhere.
Don’t let your competitors steal the spotlight. It’s time to bring your brand to the streaming stage. We can make your CTV dreams a reality!
Watch the video below for more insights from our CEO, Andrew, or go ahead and reach out to us at mediaura.com/contact-us to talk to him directly!
