Andrew Aebersold

Building your own website can save you some money, but it can also cause you headaches. Building a good website is more complicated than picking a good platform and using a template. You have to

Mediaura is thrilled to announce full support for the AVIF image format alongside WebP through LiteSpeed’s advanced optimization tools, now enhanced by our exclusive private cloud hosting infrastructure. This upgrade empowers our clients to achieve

Have you ever dreamed of seeing your company’s ads on TV? It’s easier than it used to be with the growing popularity of streaming platforms.  In the world of CTV or Connected TV advertising, your

Have you checked on your Meta ads lately? They may not be what you approved. That’s because Meta’s AI tools are automatically tweaking your creative and strategy. And not always for the better.  We break

The Search landscape has changed. Instead of just asking Google, people are now searching for answers on the internet by posing questions to AI tools. As such, SEO is no longer the only way to

Switching digital marketing agencies? Here’s how to do it drama-free. There are many reasons you may want to switch agencies. May you need fresh ideas or your strategic needs have shifted. Regardless of why, it

There are lots of e-commerce platforms out there, including Shopify, WooCommerce, Squarespace and Wix. But which one is best for your business? It’s one of the most common questions we encounter at Mediaura. And the

Here’s a common scenario we encounter: We take on a new client who is running digital ads. During our complimentary audit, we find that they are overspending thousands on their campaign. And they had no